Kaleo Legal prosecutes and maintains valuable trademark portfolios both domestically and throughout the world. Our flat-fee based trademark practice takes a practical approach to the entire process, from trademark selection through registration, renewal, and enforcement. Our trademark clients range from start-up technology companies to well-established, brick-and-mortar businesses in an array of industries including software, consumer products, alcohol, building supply, plumbing, home goods and appliances, e-commerce, professional services, restaurants, and hospitality.  Kaleo Legal uses state-of-the-art docketing software and techniques to monitor our clients’ trademark portfolios, which cumulatively encompass thousands of trademark applications and registrations in the United States and abroad. Our intellectual property attorneys have broad expertise in trademark selection, clearance searches, infringement analyses, prosecution, trade dress, litigation, and watch services.

Trademark Counsel Team:

William R. Poynter

Position: Principal
Phone: 757.238.6383
Email: wpoynter@kaleolegal.com
Undergraduate Degree: Washington & Lee University
Law School: University of Virginia


Billy serves as the fractional General Counsel and Chief Intellectual Property Counsel for several companies, and he has a great deal of experience assisting software providers with their commercial needs, including drafting and negotiating licensing agreements, partner agreements, and services agreements of all kinds.  As an extension of the in-house department, Billy supports software sales teams in all aspects of their legal needs, and is an integral part of their achieving sales and revenue quotas on a quarterly and annual basis.

He focuses his practice on intellectual property law, including IP assessment, creation, and enforcement; dispute resolution; and particularly the IP issues surrounding software creation, development, and implementation. In fact, he has extensive experience with drafting and negotiating commercial contracts of all kinds. And he has assisted in the acquisition and sale of technology companies for larger-scale clients, especially in the software industry.

Billy also maintains an active litigation practice at Kaleo Legal, mostly  in the federal courts of the Eastern District of Virginia. As a full-time litigator for much of his career, Billy has handled IP cases involving a variety of technologies, including software, business methods, telecommunications technology, mechanical devices, chemical compositions, and electrical technology. He has litigated cases around the country, including in popular patent litigation jurisdictions such as the Central and Northern Districts of California, the Eastern District of Texas, and the District of Delaware. Billy has particular experience litigating patent, intellectual property, and other cases in the Eastern District of Virginia, also known as the “Rocket Docket,” as both lead and local counsel. He is extremely well versed in addressing the e-discovery issues that accompany complex litigation.  Billy is a permanent member of the Fourth Circuit Judicial Conference.

After graduating from law school at UVA, Billy spent one year practicing at a large firm in Washington, DC, before clerking for The Honorable Alvin A. Schall, US Court of Appeals for the Federal Circuit. Before joining Kaleo Legal, he served as the co-chair of the Intellectual Property Litigation practice at Williams Mullen. Throughout his practice, Billy has represented domestic and international companies of all sizes and types, including startups, mid-sized companies, and Fortune 500 companies, in various industry sectors such as software, retail, manufacturing, telecommunications, and transportation.

Billy is listed in Virginia Super Lawyers, and has been regularly named as Virginia Legal Elite for Intellectual Property by Virginia Business. He has been ranked in Chambers USA since 2014 for Intellectual Property, has been named to Best Lawyers in America since 2015, and has an AV rating from Martindale Hubbell.

Billy maintains membership in the American Bar Association’s Intellectual Property Division and the Federal Circuit Bar Association, in addition to sitting on the committee of the Law Practice Management Division of the Virginia Bar Association. He currently serves on the Board of the Directors of the Norfolk Forum and is a member of the Greater Norfolk Corporation. He spent ten years as a member of the Board of Directors of the Virginia Opera, including as a member of the Executive Committee. In 2010, Inside Business named Billy to its list of the Hampton Roads “Top 40 Under 40.”

He earned his undergraduate degrees from Washington & Lee University in 1998, a bachelor of science in chemistry and a bachelor of arts in medieval and renaissance studies, magna cum laude, Phi Beta Kappa. He earned his juris doctor from the University of Virginia School of Law in 2002.

Years of Experience: 18

Past Work Experience: Hunton & Williams, Clerk – US Court of Appeals for the Federal Circuit, Williams Mullen

Professional Affiliations: ABA, VBA, VSB, DC Bar, FCBA, Fourth Circuit Judicial Conference, FBA

Awards & Honors: Phi Beta Kappa, Magna Cum Laude, AV Rating from Martindale Hubbell, Best Lawyers, Chambers USA, VA Legal Elite, VA Superlawyers, Top 40 Under 40, Inside Business Entrepreneurial Excellence

Bar Admissions: Virginia, District of Columbia

William R. Poynter


About: Billy serves as the fractional General Counsel and Chief...

Will Dickinson

Position: Principal
Phone: 804.363.8557
Email: wdickinson@kaleolegal.com
Undergraduate Degree: Wake Forest University
Law School: Wake Forest University School of Law


Will Dickinson focuses his practice on building clients’ intellectual property portfolios, providing brand protection and negotiating technology transactions. This includes Will’s fractional general-counsel practice, which focuses on licensing negotiations for fast-paced software sales companies, managing clients’ large trademark portfolios, and augmenting the commercial and intellectual property capabilities of a client’s in-house legal department.

Will has experience in:

  • Trademark and copyright prosecution
  • Trademark portfolio management and counseling
  • Software, IT, and intellectual property licensing
  • Intellectual property litigation
  • Trademark Trial and Appeal Board litigation
  • Domain-name (UDRP) arbitration
  • Digital Millennium Copyright Act (DMCA) counseling and registration
  • Commercial contracting
  • Commercial dispute resolution

Throughout his career, Will has helped clients ranging from Fortune 500 companies with large portfolios, to startups and mid-sized businesses with important intellectual property assets, to state agencies with mission-critical IT systems.

Will has been named among Virginia’s “Legal Elite” by Virginia Business magazine, a “Rising Star” by Virginia Super Lawyers, and a Richmond Times Dispatch Readers’ Choice Lawyer. Prior to joining Kaleo Legal, Will practiced at Williams Mullen, an Am Law 200 law firm headquartered in Richmond, Virginia.

Will received his law degree from Wake Forest University School of Law, where he served as the Editor-in-Chief of the Wake Forest Law Review. He earned his undergraduate degree from Wake Forest University, with a bachelor of arts degree, magna cum laude, Phi Beta Kappa.

Will serves on the Sports Backers President’s Council, on the Wake Forest University School of Law Rose Council, and as a mentor at Startup Virginia. He is a member of the American Bar Association, Virginia Bar Association, Richmond Bar Association, and the Greater Richmond Intellectual Property Law Association.

Will Dickinson


About: Will Dickinson focuses his practice on building clients’ intellectual...